AI-generated content – Why writers and editors are still essential As a business owner, it’s not hard to see how AI can help save time and money in multiple ways – and that includes for written content. And it can be easy to wonder why you need a professional writer to work on your marketing […]
How to write a sustainability policy for your business
More than ever, sustainability is becoming a top priority for business. Whether it’s about the way you operate to make best use of resources, how your business works to look after the environment, this has become more important – not only to businesses, but to customers. Also, sustainability is playing a bigger part in customers’ […]
Simple Sustainable Marketing Strategies to Grow Your Business
Sustainable marketing strategies – what are they? You may have heard of sustainable marketing strategies, but be unsure of what they are. It’s one of two parts, and can be broken down like this: The way you operate in a sustainable way to help and protect the environment How you market your business in a […]
How a Proofreader Can Help Your Business
As a freelance proofreader, I like to help small businesses to be able to check through their own business content and make sure it reads well and meets the highest professional standards it can. And, of course, as a small business owner, you care about the content your business is putting out to the world. […]
Content Writing Tips for Small Businesses and Eco-Brands
Businesses with an eco-friendly product or service are increasing worldwide. And, consumers are taking note of that. According to a report by Business Insider, nearly half of all shoppers are making purchasing decisions based on how sustainable a business is. So, how do you get across your personal message to your customers? You have the […]
Easy tips to make proofreading easier
Why is proofreading important? Want to easily improve your written content? Here are some easy-peasy proofreading tips you can use straight away! When you have your own business, there’s a lot of content needed for your website, your marketing, your social media profiles – it never ends. Some content is easier to go through than […]
Benefits of Hiring a Virtual Assistant in 2023
A report shares predictions that by 2025, around 4 million of the global workforce will work from home and more than 60% of businesses will use a virtual assistant. Catching up to trends in the US, more British businesses are now looking to outsource their services, from customer service to administration to self-employed skilled virtual […]